Library participation in community festivals can mean new partnerships, free publicity, reaching a new audience, and a maybe even a suntan.
Due to road closings, our library is not open for our city’s annual Bikefest, but that doesn’t keep us from participating. In the weeks leading up the event we offer themed displays and programs. This year we have the safety director of the local chapter of the American Bikers Aimed Toward Education (ABATE) discussing motorcycle safety and awareness. We’ve also hosted authors who have written books on motorcycling and motorcycle gangs. One year, when World Book Night happened to occur during Bikefest, staff members gave out free books at the event. Not only were the books a hit with motorcyclists, but also with the vendors, paramedics and security working the event.