The Pottsboro Area Public Library prioritizes events that create buzz in the community, enhance our image as an innovator, and build relationships with businesses and other partners. Our recent Cocktails & Coloring event accomplished all three.
These goals are important because we have reimagined the library’s role in our small town and have to fight the image of what the library used to be. We like to surprise people.
Several adult coloring programs had been offered at our library that resulted in attracting a few new users. We began leaving coloring supplies and sheets out as a passive activity. That’s important in our small library, because we don’t have sufficient staff to offer as many programs as we would like. When researching adult coloring programs, we came across several pubs that hosted coloring events. An idea was born to partner with a new distillery in a nearby town to host a joint event. (Breweries would be another good venue.)
A small-town library created buzz by partnering with a distillery for an adult coloring program.